Thanks for the input !

[Claire - Coopers Brewery]

Thanks to all the members for your input about the bottle size- we appreciate hearing from you all.

 

 

 

We did do some research before releasing the new size and even sought suggestions and advice from the bottle shop managers and store owners on the size and height of the new bottle. Most came back and said their shelves were adjustable, (as they should be), and that they would always make room for Coopers.

 

 

 

The Stubby holders themselves will be modified by Topline promotions so the bottles once again will fit back snugly.

 

 

 

As for the reduction in size - Coopers won't be doing that in a hurry by any means !!

 

 

 

The real reason we changed the bottle shape and height is outlined in the press release we have in the News section - it would be under the Archived section by this stage. Here it will explain that the mould of the old bottle actually ran out and that we took that opportunity to design our own distinct 'Coopers' feel, as the previous bottle mould was actually a Lion Nathan proprietary. So you'll see by reading the press release - that Coopers didn't just change out of the blue for changes sake - and that there actually was a logic behind it.

 

Some people like the old bottle, some love the new bottle - its a personal opinion I guess. At least the product is still Coopers original.

 

 

 

Cheers

 

Claire