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Coopers 62 Pilsner.....


AussieJosh

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And there was I thinking that 62 is just a number... :lol:

 

 

 

Seriously, though - Not sure what is going on with this one Josh :?

 

 

 

Don't think it's available in SA. Haven't even heard if staff can buy it yet!? :roll:

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ME WANT COOPERS 62 PILSNER!!!

 

I have a friend in NSW who i spoke to today on the phone who said he just tryed it! and a bunch of guys from other states on AHB web site have had it! why cant i find it in SA???

 

Paul!? Are they testing it on the NSW VB drinkers first!???

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It is available here in WA at 1st Choice(300kms away) but can not find it anywhere else.

 

Surely Coopers would not do a Deal?? With Liquorland,Vintage Cellars,1st Choice(All the same company). (Just different prices!) I hope thats not the case because I want to try it too. Oh but if Liquorland has some that only 100kms away. I'll ring tomorrow!? But I will have to drive past about 15 plus stores to get there.

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Josh - good things come to those who wait. :lol: Don't knock yourself out trying to find it in SA - I reckon it may be released in the coming weeks??

 

 

 

I must admit that I am not across the 62 release strategy. As soon as I hear a definite date for release, I'll let you know.

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From the Beer Marketing Department:

 

 

 

Coopers 62 Pilsner will be officially released in South Australia on Wednesday 2nd September to trade, with a small official National launch party to be held in Sydney the following week on the 9th September. Following this, the marketing campaigns will be delivered. Tasting notes & images will be uploaded to the Coopers website after these dates plus a dedicated Coopers 62 microsite.

We do acknowledge that the Coles group have advertised the product interstate already.

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From the site:

 

Coopers 62 is based on a classic Bohemian-style Pilsner, with a straw-to-golden colour and dense, rich foam. Hopped, using a combination of traditional Saaz and Hersbrucker varieties, it has a medium-bodied palate and is generously fermented to produce a well-attenuated lager. The hop flavours are perfectly balanced by an all-malt recipe of Australian-grown malted barley to finish with a residual sweetness, typical of this style of beer. The end result is a crisp, full-flavoured taste with a smooth, satisfying finish, brewed just for you.

 

I think that is only fair that all Coopers Club members receive vouchers that can be redeemed at the bottle shop for taste a sample stubbie!

 

(or a six-pack if that is easier) :D

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Vouchers sound like a great idea but it does seem to be an awful waste of paper. Maybe it would be best just to send us all a 6 pack instead :P

 

 

 

I must say the marketing doesn't really appeal to me but I guess I'm just not one of those "society pages" types it seems to be aimed at. Having said that I would like to give it a try :shock:

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